White Label Web Design for Agencies
Keep the project, the margin and the relationship with you.
Every time you refer a website project out, you hand another agency a seat at your client's table. Our designers plan, write and design client websites under your brand, then our developers build them in Webflow, WordPress or the CMS that fits.
Who this is for
Agencies selling SEO or paid ads
Marketing agencies that sell SEO or paid ads and keep getting asked to fix the client's website.
Design studios at capacity
Design studios at capacity.
Landing pages for paid traffic
Agencies that need conversion-focused landing pages for paid campaigns.
As your white label web designers, we work under your brand. You keep the client relationship and never have to refer website work to another shop.
What's included from start to finish
We can run every step below or only the ones you need.
Kick-off call
We can join your client call to gather requirements and set expectations, presented as your team.
Information architecture
Every project starts with a visual sitemap so visitors can find what they're looking for.
Design mockups
Custom Figma mockups that show the client exactly how the site will look before development starts.
Web copywriting
Our conversion copywriters write the page copy. Most of a website's value is in the words.
UI/UX design and development
Layouts built around conversion paths, then a fast, responsive, secure build on Webflow, WordPress or another CMS.
Ongoing management
Sell a monthly maintenance plan. We handle new pages, design changes, updates, hosting and migrations.
How a project runs
Seven steps from consultation to launch. Project managers keep you updated in Slack throughout. Scope and timeline in writing before work starts.
Initial Consultation
The first step is to book a consultation with us. This can be done over the phone, or via Skype/Zoom, whatever is more convenient for you. We will ask you about your client’s business, their target audience, what they are looking for in a website, and any specific features or design elements they have in mind. This initial consultation gives us a chance to get to know you and your client better, and it also allows us to provide you with a more accurate quote.
Proposal & Contract
Once we have all the information we need from the initial consultation, we will put together a proposal and contract for you to review and sign. The proposal will outline our proposed scope of work, timeline, and deliverables. Once the contract is signed, we will get started on your project!
Project Kick-Off
Before we start designing anything, we need to make sure that we are on the same page as you and your client. We will have a kick-off meeting with you (and your client if they would like to participate) to go over the project in more detail and answer any questions. This is also a good time for us to get any additional information or assets that we may need from you or your client.
Research & Planning
Once the project kicks off, our team will get to work on the research and planning phase. This is where we will take a deep dive into your client’s industry, their target audience, their competitors, and their specific goals for the website. We do this so that we can develop a solid understanding of what they are trying to achieve and come up with the best possible solution.
Design & Development
Once the research and planning is complete, it’s time to start designing! Our team of designers will create a custom website design that is both visually appealing and conversion-focused. Once the design is approved by you and your client, our development team will build out the website using the latest web technologies.
Quality Assurance & Testing
Before we launch the website, we want to make sure that everything is working correctly and there are no issues. Our quality assurance team will put the website through a series of tests to catch any bugs or errors. We also like to test things out on different browsers and devices to make sure that everyone has a positive experience.
Launch & Training
Once the website is live, we will provide you and your client with training on how to use it. We want to make sure that you are comfortable using the website and all of its features before we hand it over. We will also be available for any questions or troubleshooting that may come up after launch.
What are the benefits of white-label website design?
There are many benefits to partnering with a white-label web design company like White Label Agency.
Cost-effective
You get access to our team of experts at a fraction of the cost of hiring an in-house studio. This allows you to keep your overhead costs low and pass on the savings to your clients.
Time-saving
Designing and developing a custom website from scratch can be a very time-consuming process. We take care of the heavy lifting so you can work on other projects or bring in new business.
Fully customizable
We work with you to understand your client’s specific needs and goals, then develop a custom solution tailored to their requirements.
High-quality
We have a team of experienced designers and developers who are passionate about their craft, and we never cut corners.
Branding opportunities
You can put your own logo on our proposals and contracts, which helps increase brand awareness and build trust with your potential clients.
Scalable services
Whether you need a one-time project or an ongoing partnership, our white-label web design packages grow with you.
Websites we've designed for results
From the case studies on our case studies page.
Increase in online sales.
Traffic growth after relaunch.
Contact Us page conversion rate.
Built for conversion, not just looks
We rewrite copy around customer benefits, place CTAs where they convert, and build the custom pieces that remove friction, like shipping calculators and estimate forms.
Ready for traffic on launch day
Same team can hand off to white label SEO and Google Ads so the site launches ready for traffic.
Pricing you can mark up
Standard packages start at $1,499. You set your retail price. Full custom builds are quoted individually.
Wholesale pricing per job, so you know your margin up front
Focus on strategy and sales while we handle design and builds. Add your markup on wholesale packages starting at $1,499.
Why agencies partner with White Label Agency
Trusted by 120+ agency partners. One team for design, development, SEO and ads. Branding stays yours.
Agencies
Use us to deliver work under their own brand.
Years running agencies
Our team knows the agency side because we ran them.
SEM and SEO since the early 2000s
Our leadership has worked in search for that long.
Keep clients happy without building a studio
Project managers keep you updated in Slack throughout. You stay the face of the work.
Frequently asked questions
How does white label web design work?
You sell the website to your client under your agency's name. We plan, design and build it, and you deliver it as your own. If you want us on client calls, we join as part of your team.
How long does a website take?
Standard packages take 4 weeks (up to 5 pages) or 6 weeks (up to 10 or 15 pages). Custom builds are scoped individually.
Which platforms do you design for?
Mostly Webflow and WordPress. We'll recommend the CMS that fits the client's needs.
How much does white label web design cost?
Standard packages start at $1,499. Extra pages are $299 and a Webflow landing page is $999. See the pricing page.
One team for design, SEO and ads
Sites launch ready for search and paid traffic. Your client sees your brand. We stay in the background.
White Label Web Development
Builds in Webflow, WordPress and e-commerce platforms, from your designs or ours.
Explore →
White Label SEO
Audits, keyword research, on-page, local, links and content.
Explore →
White Label Google Ads
Google Ads and Microsoft Ads setup, optimization and branded monthly reports.
Explore →Related reading
Keep your clients' website projects in-house
Tell us what the client needs and we'll send back scope, timeline and your wholesale price.